Creating snowboard graphics isn’t just about aesthetics — it’s about understanding the board as both a tool and a canvas. For Stuart Leonard, the design process begins with years of riding experience, knowing how a snowboard feels underfoot and what it means to connect with a board on the mountain. Every shape, color, and texture is considered not just for how it looks, but for how it complements the flow, identity, and energy of the ride.

As both a snowboarder and an artist, Stuart brings a unique perspective to snowboard design — one that’s built on personal experience. Having spent decades snowboarding in all conditions, from fresh backcountry lines to indoor park laps, the artwork is grounded in authenticity. The mountains are more than inspiration — they are a second home, and each design reflects the real, lived moments out there: the anticipation before a drop, the silence after a turn, the rhythm of the descent.

Seeing that artwork come to life on an actual snowboard is something different — it’s raw, real, and incredibly meaningful. It's one thing to hang a painting on a wall, but when that artwork becomes part of a rider’s daily ritual, it gains new depth. It becomes part of the adventure, the crashes, the triumphs, the progression. There's a deep sense of gratitude in being trusted to contribute to that experience.

Stuart is proud and grateful to have collaborated with Jones, Stone Snowboards, and GreenViking — brands that share a passion for the mountain and a commitment to meaningful, rider-driven design. To design a snowboard graphic is to create something that lives, moves, and evolves on the mountain — a piece of art with a purpose.